Human Resource Consulting - Taking The Plunge

So you want to be a Human Resource consultant.Get comfortable putting yourself out there on a daily
And why not? You've paid your dues in corporate life.basis or think about another profession.
You've risen to the top of your profession. It's time for4. Write and speak often: Writing and speaking are the
a new challenge.best ways to demonstrate expertise, develop repute,
So why not HR consulting? It's glamorous. It affordsestablish your brand, and get in front of perspective
you the opportunity to demonstrate your vast skills. Itclients.
provides you the chance to do stimulating work in5. Bring value to the equation: If you're not bringing
different industries. You'll finally be listened to, you'll beanything to the table that the client does not already
wanted, and you'll be able to use your expertise in newhave, then why do they need you? Clients want your
and exciting ways.expertise, knowledge and counsel.
HR consulting is a great career for the right6. Understand the differences between wants and
individual-but the wrong profession for many. If you likeneeds: Clients want a lot of things, but a good
predictability, the amenities of corporate life, a steadyconsultant sorts through it all and provides them what
flow of people to your office, and a regular paycheckthey need. For example, they may want an employee
with benefits-then keep your day job. But if you'resatisfaction survey, but they really need to reduce
comfortable with ambiguity, you thrive on change andturnover. They may want a new performance
uncertainty, and juggling multiple projects is what getsappraisal form, but they actually need to properly
you out of bed every morning, then consulting may beevaluate, develop, and coach their people. Good
for you.consultants listen to their clients, expose them to
HR consulting is a business and as such, it must be rundifferent ideas, guide them through the process, and
as one. You need an idea that will sell; you needprovide them with solutions that add value to their
finances to grow and sustain it; you need insurance toorganization.
protect it; and you need confidence, creativity,7. Develop solid, long-term relationships: Developing a
perseverance and a dose of chutzpa to lead it.relationship with a client is more than getting a quick
Consulting is not for the shy or the faint of heart-aftersale. It is getting to really know the person,
all, as I was advised by a wise, experienced consultant:understanding what makes her tick, and identifying his
"You wake up every morning unemployed."pressures and challenges. Good consultants develop
Starting and building a consulting business is hard work.trusts and confidences. They forge bonds-partnerships.
It is not what you do in between looking for a job; it is8. Know who can write a check: The trap in which
not something you do on the side. HR consulting is amost consultants get caught is selling to someone who
real business whose focus should always be tocan't write the check. They quickly respond to any
improve the condition of your client. And it can be aninquiry, meet the "prospect", write a proposal, and wait.
exciting and lucrative way to make a living.Eventually they find out that they weren't even talking
So how do you become a successful consultant?to a decision maker but merely a go-between.
Beyond printing your business cards, developing aRemember, if you're not talking to someone who can
brochure and a web site, and setting up an office inwrite a check, you're merely practicing.
that spare room, here are ten musts for ensuring9. Offer results, not activities: Clients buy results, not
success.reports or forms. You are hired to improve the client's
1. Develop proven expertise: Prospective clients wantcondition. Consultants often describe their involvement
to work with the best. They seek advice andby the activities they'll perform rather than the results
consultation. Before venturing in, make sure you're atthey'll achieve. Focus on results and outcomes, not
the top of your game. Unproven entities or someonetasks and activities.
touting worn out solutions will be deafened by the10. Invest in yourself. Your knowledge, expertise, and
silence from their phone.experiences are what you have to offer. Develop
2. Be different: If you look like everyone else; sound likethem and find a trusted coach who can offer you
everyone else; and offer the same bag of tricks, whyperspective, insight, and a dose of reality and an
would anyone choose you? Create a unique brand.occasional kick in the backside to get you going. You'll
Vanilla is nice but everyone loves Cherry Garcia.often need it.
3. You're in the marketing business: You can be theHR Consulting is a rewarding career choice. But like
best consultant since Drucker, but if no one has heardthe frigid Maine waters, taking the plunge is not for the
of you, you'll starve. You've got to market yourselftimid. Develop your plan, engage a trusted advisor, and
constantly and this is where many HR consultants fail.dive in head first. Once you get swimming, you'll love it.