Employee Attitude Surveys Increase Employee Performance

In any labor market, companies compete to find andcompany more efficient, cut costs, or increase
keep the best employees, using pay, benefits,revenue.
promotions, and training. But these well-intentioned2. Can be done by paper, email, or via the company's
efforts often miss the mark. The front-line manager isintranet. Intranet is recommended, as it provides a
the key to attracting and retaining talented employees.documentation of the person and time the idea is
No matter how generous the pay or how renownedsubmitted, eliminating potential conflicts.
the training, employee survey research shows the3. All ideas will be evaluated.
company that lacks great front-line managers will4. There will be no limit to the number of ideas
suffer.selected for merit.
The best managers select an employee for talent5. An idea is selected for merit if, in management's sole
rather than for skills or experience, setting expectationsopinion, it should be implemented.
for him or her, defining the right outcomes rather than6. All employees who submit ideas of merit that are
the right steps. The best managers motivate people,implemented will receive company-wide recognition
building on each person's unique strengths rather thanand a bonus related to the financial impact of the idea
trying to fix their weaknesses. And, great managerson the company.
develop people, finding the right fit for each person, notAgain, based on their employee survey data, several
necessarily the next rung on the ladder.strategies were recommended, but this strategy alone
Essential to this process is the employment of anaccomplished several goals. First, the root cause was
appropriate measuring stick, which successfully linksaddressed by encouraging feedback and upward
customer data with employee productivity, customercommunication across the entire organization.
loyalty, and profitability.Secondly, this strategy became the cornerstone of a
Given the importance of the front-line managers, anyrecognition program that, while open to all, is awarded
effective employee incentive program must begin withonly to those who earn it. And thirdly, the company's
incentives specific to the supervisor level. Clearly, theinvestment in the program - the bonus - is derived
factors that motivate supervisors are often differentfrom additional monies that the program itself
from the factors that motivate the general employeegenerates.
population. Through the root cause analyses, underlyingIn support of, and perhaps even more important than
psychological factors that motivate supervisors withinthe total employee population strategy above, a
a particular business environment are identified, andsecondary strategy was implemented for supervisors
appropriate incentives are designed to address thoseonly. Prestige and recognition is afforded to those
factors. NBRI employee survey research has shownsupervisors who encourage and develop their
that these factors may be related to one or more ofemployees to 'think like management thinks,' in concert
the following categories:with the Great Ideas Program. This takes time,
· Career advancementpatience, and respect for all ideas on the part of the
· Moneysupervisors, to discuss the ideas submitted by their
· Prestigesubordinates in order to train them in seeing the
· Public recognitioncompany-wide implications of their ideas. These
It is not always the case, then, that employeesupervisors, and ultimately, the employees reporting to
incentives, particularly at the supervisor level, requirethem, have also attained career advancement, as they
extraordinary expenditures by management in order tohave since demonstrated their ability to translate the
increase employee performance. While mostcritical perceptions and attitudes of management into
employee incentive programs include a combination ofeveryday behaviors of subordinates at all levels of the
the categories above, NBRI research has clearlyorganization.
shown that recognition, above all, is the most powerfulThis client is in its fifth year with NBRI, and has moved
motivator.from a poor performer to near best in class.
A major Healthcare Provider was faced with lowIn summary, most organizations immediately think of
employee morale, high turnover, and interdepartmentaltangible items in relation to employee incentive
power struggles when they turned to NBRI forprograms for increasing employee performance.
assistance. A standard NBRI employee surveyPrizes, trips, money, and other tangible rewards can
instrument was deployed, the data collected, and thecertainly play a part in an effective employee incentive
root cause analyses conducted. Weaknesses (definedprogram, and recognition, alone, can often be seen as
as normative scores below the National Average)nothing more than hollow words. However, by
included below average employee perceptions ofconducting employee surveys, NBRI research has
compensation, communications, equipment, teamwork,proven that it is often the case that the incentive most
and overall employee performance. Managementmotivating to employees or supervisors is primarily
could easily spend several years and huge sums ofpsychological in nature, and whether it stems from a
money to address each of these weaknesses, one atdesire to play a greater role in the future development
a time. However, the root cause analyses identifiedof the enterprise (as above), or a desire to improve
"My supervisor appreciates my input" as the primary,one's work-life balance, or a desire to see policies
underlying psychological factor affecting the employeeexecuted with fairness throughout the organization,
population, which if corrected, would increase scores inand so forth, it is of utmost importance for employers
over 60% of the issues addressed by the employeeto first identify the motivational factors that will work
survey. NBRI proposed several corrective actions, onebest with their human resources, through valid
of which was the following:research, and then leverage that information by
Strategy: "Great Ideas" Programapplying interventions - employee incentive programs -
1. Employees submit ideas on how to make thethat strike strategically at that root cause.